Manav Rachna University
Event Management
Manav Rachna University
₹1.3L – ₹1.3L
Total Fees
2 Years
Duration
ONLINE
Mode
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About This Program at Manav Rachna University
Course Curriculum
| Semester 1 | Semester 2 | Semester 3 | Semester 4 |
|---|---|---|---|
| Principles of Management | Human Resource Management | Branding and Public Relations | Strategic Management |
| Managerial Economics | Financial Management | Sponsorship and Fundraising Management | Legal & Ethical Aspects of Media and Events |
| Accounting for Managers | Operations & Supply Chain Management | Digital Media & Content Creation | Entrepreneurship & Event Business Planning |
| Marketing Management | Media Planning and Strategy | Event Risk and Crisis Management | Capstone Project |
| Business Communication | Event Planning & Production | Experiential Marketing and Audience Engagement | Internship / Industry Exposure |
| Quantitative Techniques for Decision Making | Research Methodology | Elective I |
Learning Outcomes
What you will achieve after completing this program
Learners will acquire the ability to conceptualize, design, and implement large-scale events, ranging from corporate conferences and exhibitions to social gatherings, entertainment events, and festivals. They will be skilled in managing logistics, timelines, teams, and budgets to deliver seamless experiences
Graduates will demonstrate expertise in planning and executing media campaigns across traditional and digital platforms. They will learn to manage media buying, content production, and brand positioning to effectively reach target audiences and enhance visibility.
Students will understand the psychology of audience engagement and apply innovative techniques like experiential marketing, storytelling, and interactive media to craft memorable brand and event experiences.
The program will enable students to identify potential sponsors, pitch ideas effectively, and negotiate win-win sponsorship deals. They will learn the art of building financial support networks and securing funding for events.
Eligibility Criteria
Who Can Apply
Candidates must have completed a Bachelor’s Degree (any discipline) from a recognized university or institution, with a minimum of 50% aggregate marks (45% for candidates belonging to reserved categories, as per government norms).
Required Documents
10th & 12th Marksheets
Graduation Certificate
Government ID Proof
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Finance Your Education
Total Program Fee
₹1.3L
≈ ₹32K per semester
Low Cost EMI
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Scholarship
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Placement & Careers
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Fee Structure
| Total Program Fee | ₹1.3L – ₹1.3L |
| Semester Fee | ₹32K |
| Duration | 2 Years |
| Mode | ONLINE |
| Exam Fee | Included |
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Event Management
Manav Rachna University