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Manav Rachna University

Manav Rachna University

Marketing

Manav Rachna University

₹1.3L – ₹1.3L

Total Fees

2 Years

Duration

ONLINE

Mode

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About This Program at Manav Rachna University

Manav Rachna University's Online MBA in Marketing Management program is carefully designed for people who want to pursue a prosperous career in the dynamic and varied sector of marketing. The Manav Rachna Centre for Distance and Online Education (MRCDOE) is the delivery partner for this UGC-entitled curriculum, which equips students for leadership positions in both traditional and digital marketing environments by fusing innovative marketing techniques with fundamental business knowledge.

Course Curriculum

Semester 1Semester 2Semester 3Semester 4
Management Process and Organizational BehaviorMarketing ManagementConsumer BehaviorStrategic Management
Managerial EconomicsHuman Resource ManagementAdvertising and Sales ManagementInternational Marketing
Business Environment and LawFinancial ManagementProduct and Brand ManagementMarketing Analytics
Accounting for ManagersOperations ManagementDigital MarketingElective II (Example: Services Marketing / Customer Relationship Management)
Business Communication SkillsBusiness Research MethodsElective I (Example: Rural Marketing / Retail Management)Project Work / Dissertation

Learning Outcomes

What you will achieve after completing this program

1

A key USP of the program is its strong emphasis on digital platforms—students gain exposure to SEO, SEM, social media marketing, influencer strategies, and tools like Google Analytics, HubSpot, and Facebook Ad Manager.

2

Students are encouraged to think creatively and entrepreneurially through dedicated modules that focus on marketing innovation, business model design, and startup strategy—ideal for aspiring entrepreneurs.

3

Academic mentors and career counselors guide students throughout the program, offering help with learning strategies, career planning, resume building, and interview preparation.

4

Graduates are well-equipped for diverse marketing roles such as Brand Manager, Digital Marketing Strategist, Product Manager, Market Research Analyst, and more. Placement assistance is provided by the university’s career services team.

Eligibility Criteria

Who Can Apply

A Bachelor’s degree in any discipline from a recognized university, with a minimum duration of three years

Applicants must have secured at least 50% aggregate marks in their Bachelor’s degree.

Relaxations are provided for reserved categories: 45% for SC/ST candidates.

Required Documents

10th & 12th Marksheets

Graduation Certificate

Government ID Proof

Passport Size Photo

Finance Your Education

🎓

Total Program Fee

₹1.3L

₹32K per semester

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Low Cost EMI

Contact admissions for EMI options

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Scholarship

Ask counselor about scholarship eligibility

Placement & Careers

Career Opportunities

Job Roles

Marketing ManagerDigital Marketing Specialist / ManagerBrand ManagerMarket Research AnalystSales Manager / Business Development ManagerAdvertising and Promotions Manager

Top Recruiters

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Fee Structure

Total Program Fee₹1.3L – ₹1.3L
Semester Fee₹32K
Duration2 Years
ModeONLINE
Exam FeeIncluded

Questions & Answers

Questions & Answers

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Manav Rachna University