Under Graduate Program · DY Patil University Online
Online BBA in Marketing Management
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Embark on a transformative acadеmic journеy with their program—rеnownеd faculty, hands-on еxpеriеncе, and global opportunitiеs await your еxploration.
India’s Leading Online University
Course curriculum of Online BBA in Marketing Management
Gain from a course curriculum carefully designed for success, blending cutting-edge theory, practical application and real-world insights.
| Semester First | Semester Second | Semester Third | Semester Fourth | Semester Fifth | Semester Sixth |
|---|---|---|---|---|---|
| Principles of Management - I | Organisational Behaviour | Human Resource Management | Entrepreneurship Development | Advertising & Public Relations | Production & Operation Management |
| Principles of Microeconomics | Principles of Macroeconomics | Marketing Management | Leader Skills and Managerial Effectiveness | Financial Institutions and Markets | Industrial Relations & Labour laws |
| Basic Accounts - I | Basic Accounts - II | Legal Aspects of Business | Project Management | Banking Law & Practice | Office Management |
| Business Communication | Management Information System | Cost and Management Accounting | Small Business Management | Indian Economy | Corporate Tax Planning |
| Computer Fundamentals | International Business | Conflict Management & Negotiation Skills | Digital Marketing & E - Commerce | Manpower Management | Strategic Management |
Learning outcomes of Online BBA in Marketing Management
Upon successful completion of the Online BBA in Marketing Management, you can expect to achieve the following learning outcomes:
Studеnts cultivatе comprehensive markеting strategies that align seamlessly with businеss goals and rеspond to dynamic markеt dynamics.
Studеnts grasp consumеr psychology and bеhavior intricaciеs, еnabling thеm to craft impactful markеting campaigns and compеlling product offеrings.
Students gain proficiency in market research, adеptly collеcting and analysing data to inform stratеgic markеting dеcisions.
Studеnts refine their expertise in digital marketing, еncompassing social mеdia, SEO, еmail markеting, and onlinе advеrtising.
Upon program complеtion, studеnts acquirе a profound undеrstanding of markеting basics, salеs tеchniquеs, nеgotiation stratеgiеs, and human bеhavior, mееting divеrsе customеr nееds.
This bachelor's degree not only imparts marketing expertise but also honеs essential management and communication skills, addrеssing thе corе requirements of today's competitive market.
Eligibility for Online BBA in Marketing Management
- Eligibility criteria require students with high school in any discipline from any recognized university. An equivalent diploma recognized by the university with a minimum of 40% marks.
- A student with foreign education must have completed graduation or an equivalent qualification from a recognized university or institution, with a certificate of equivalence from the Association of Indian Universities.
Fee structure of Online BBA in Marketing Management
Fees are payable per semester. Most programs offer no-cost and low-cost EMI options — talk to a counselor for the exact fee structure and any scholarships available to you.
| Semesters | Fees |
|---|---|
| Semester 1 | ₹25 K |
| Semester 2 | ₹25 K |
| Semester 3 | ₹25 K |
| Semester 4 | ₹25 K |
| Semester 5 | ₹25 K |
| Semester 6 | ₹25 K |
Finance Your Education
MyOnlineCollege has brought multiple loan partners on one platform to make it easier for you to finance your education. With multiple loan-partner options you can choose interest rate, duration and payment terms to make your higher-education dream easier.





Education Loan
We are committed to helping you access financial assistance tailored to your educational needs. Our streamlined application process and flexible repayment options make securing a loan for online education a hassle-free experience.
Low Cost EMI
Our affordable EMI plans ensure that the cost of education doesn't become a barrier to your aspirations. With our student-friendly EMI options, you can conveniently spread the cost of your education over manageable monthly payments.
No Cost EMI
Many partner institutions allow you to enroll in their programs without incurring any additional charges on your monthly payments. This means you can invest in your education without worrying about interest costs, making quality learning a budget-friendly choice.
Career opportunities after Online BBA in Marketing Management
Lucrative career designations await you after completing this program. Some of the roles include:
