Under Graduate Program · GLA University Online
Online BBA in Marketing Management
0
Years
0
Semesters
—
Onwards
All things considered, a BBA in Marketing program gives students a thorough education in marketing theories, tactics, and strategies, equipping them for jobs in a range of marketing roles across industries.
India’s Leading Online University
Course curriculum of Online BBA in Marketing Management
Gain from a course curriculum carefully designed for success, blending cutting-edge theory, practical application and real-world insights.
| Semester First | Semester Second | Semester Third | Semester Fourth | Semester Fifth | Semester Sixth |
|---|---|---|---|---|---|
| Management Concepts & Practices | Organization Behavior | Marketing Management | Fundamentals of Banking and Insurance | Accounting for Management | Management of Working Capital |
| Fundamentals of Accounting | Management Accounting | Production & Operation Management | Financial Management | Cost Accounting | Auditing |
| Managerial Economics | Business Statistics | Business Communication | Human Resource Management | Sales & Distribution Management | Marketing of Services |
| Business Mathematics | Business Ethics & Values | Legal and Regulatory Framework of Business | Consumer Protection Laws | Rural Marketing | Retail Management |
| Fundamentals of Computer & Data Handling | Practical of Computer Applications | Environmental Studies | Company Laws | International Marketing | Product & Brand Management |
| Digital Marketing | Customer Relationship Management |
Learning outcomes of Online BBA in Marketing Management
Upon successful completion of the Online BBA in Marketing Management, you can expect to achieve the following learning outcomes:
Graduates will exhibit a thorough comprehension of the fundamental theories, ideas, and practices of marketing, such as positioning, targeting, market segmentation, product development, pricing, distribution, and promotion.
Graduates will be skilled in understanding consumer wants and preferences, assessing market trends, collecting and analyzing data, performing market research, and using market intelligence to guide marketing strategies and decision-making.
Students will be able to design and carry out integrated marketing plans that target particular market segments, differentiate goods and services, and establish long-term competitive advantages. They will also comprehend the strategic role that marketing plays in accomplishing organizational goals.
Students will be capable of creating and overseeing positioning strategies, brand identities, and brand equity, including initiatives to establish, extend, and revitalize brands that appeal to target markets and foster fervent brand loyalty.
Eligibility for Online BBA in Marketing Management
- Eligibility criteria require students with high school. An equivalent diploma recognized by the university with a minimum of 40% marks.
- A student with foreign education must have completed graduation or an equivalent qualification from a recognized university or institution, with a certificate of equivalence from the Association of Indian Universities.
Fee structure of Online BBA in Marketing Management
Fees are payable per semester. Most programs offer no-cost and low-cost EMI options — talk to a counselor for the exact fee structure and any scholarships available to you.
| Semesters | Fees |
|---|---|
| Semester 1 | — |
| Semester 2 | — |
| Semester 3 | — |
| Semester 4 | — |
| Semester 5 | — |
| Semester 6 | — |
Finance Your Education
MyOnlineCollege has brought multiple loan partners on one platform to make it easier for you to finance your education. With multiple loan-partner options you can choose interest rate, duration and payment terms to make your higher-education dream easier.
Education Loan
We are committed to helping you access financial assistance tailored to your educational needs. Our streamlined application process and flexible repayment options make securing a loan for online education a hassle-free experience.
Low Cost EMI
Our affordable EMI plans ensure that the cost of education doesn't become a barrier to your aspirations. With our student-friendly EMI options, you can conveniently spread the cost of your education over manageable monthly payments.
No Cost EMI
Many partner institutions allow you to enroll in their programs without incurring any additional charges on your monthly payments. This means you can invest in your education without worrying about interest costs, making quality learning a budget-friendly choice.
Career opportunities after Online BBA in Marketing Management
Lucrative career designations await you after completing this program. Some of the roles include: